Quiz: Can you tell which of these articles is native content?

Thanks to declining rates for traditional online advertising and the advent of ad blockers, native content has exploded over the past few years. It is set to make up more than half of digital display advertising in Europe by 2020, according to Yahoo and Enders Analysis.

But the rise of native brings a whole host of considerations. Namely, do readers have the right to feel duped by a piece of advertising masquerading as editorial?

In the spirit of this question, see if you can tell the difference between editorial and native content in the quiz below…